Brand Identity PublicationPosterSingle/Album ArtworkTypefaces
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printed publication & typeface, May 2022
The Shetland dialect (also known as Shaetlan) is a language with a complex history, which has been passed down aurally through generations rather than in writing. This book aims to celebrate Shaetlan through providing educational insight into the dialect and its rich cultural history. To accompany the text, a display typeface was developed which references Shaetlan’s cultural and linguistic history through its letterforms.
Identity and publication for a new set of initiatives provided by Shetland Arts to support Shetland’s circular economy.
John and Jessie Keppie are two relatives of mine who studied and worked at the Glasgow School of Art in the late nineteenth/early twentieth century. John was an accomplished architect who ran the firm Keppie & Henderson in Glasgow for many years, while Jessie was a talented fine artist who specialised particularly in watercolours.
Both of the Keppie’s were connected to famous architect Charles Rennie Mackintosh. Mackintosh was an apprentice, then later partner, in Johns firm, whereas Jessie was known to have a romantic link, and is speculated to have been engaged to Mackintosh during their Art School days. Today Mackintosh is well remembered and celebrated across the world, and has largely dwarfed his peers in the publics memory. Subsequently John and Jessie are much less known and are not remembered in the same fashion.
This publication aims to collate the works which I could find of the Keppie’s across the internet and physical archives, in order to celebrate and preserve their work in a physical format. It is rare to find a collection of their works together, and so these publications seek to provide a broader scope of John and Jessie’s various creative talents. Caleia Mckennan assisted me in creating images by taking photographs of buildings John has designed.
LOCUS is a contemporary public art trail in the heart of Lerwick that is due to open Summer 2021. As part of the promotion of the trail, I was tasked with designing a trail map which accurately signposted the artworks in a pleasing and engaging visual manner.
Marks and shapes within each work were borrowed to be reused as key markers for each piece. Using these as placemarkers allows the viewer to recognise which work is which, without having to be presented with a full image of the final product. This encourages the viewer to witness the artworks with their own eyes instead of simply seeing a photograph.
The design is playful and bright in order to appeal and engage all ages and stand out when placed alongside other brochures in Shetland.